Invest in Viareggio

Viareggio is without doubt one of the most famous and sought after tourist destinations of Versilia full of hotels, inns and bed and breakfast.

Viareggio's economy revolves around a deep-rooted tradition of building yachts and sailboats, which are now known and appreciated worldwide. The port of Viareggio in fact hosts recreational craft, vessels, and beautiful and luxurious yachts and sailboats.

Key Sectors

  • Shipbuilding recreational
  • Tourism
  • Trade
  • Flower
  • Agribusiness

Shipbuilding recreational

With over 200 years of experience in the field, Viareggio ranks at the top as a world leader in shipbuilding recreational: produces 20% of world production of pleasure boats exceeding 24 meters, and 40% of the production of megayacht in Australia.
L 'chain Boating consists of 1060 firms, of which 43 are real yards, with a total of 5380 employees.

Companies engaged mainly in construction and maintenance of recreational boats ranging from 20 to 50 meters, and the restructuring of old boats' s era, using the best building techniques and restoration available.

The materials used are:

  • fiberglass
  • Light
  • steel

This area, running and profitable since the first beginning of'800, offers ample business opportunities for investment.

The Industry Nautico Versilia

Tourism sector

L 'other pride' eye of 'Viareggio economy is tourism for many years, Viareggio is a much sought after tourist destination that welcomes visitors of all kinds, from all over the world and throughout the year. Many hotels, pensions and bed and breakfast offering last minute deals and promotions.

The conformation of the town and the beach makes it the ideal holiday destination for young and old, families or groups of friends, and all those people who expect the holiday fun and relaxation.


The garden area of Viareggio has always stood in italy for the professionalism and 'innovation that are the basis of business in this sector, and is an economic source of all respect for the' economy Viareggio.

A great tradition over the years can now be not only small and medium enterprises, but also family farms leader in the field.
One area continuous growth that continues to increasingly assert itself in the Italian market and internationally, providing ample room for investment.

Restaurant Gambrinus

Inside the restaurant you will find the Goya Gambrinus with a refined national and international cuisine. Here awaits you a warm and discreet, looking for the flavors that the chef will accompany with a large and satisfactory choice of wines. Goya Hotel

Hotel Plaza e de Russie

If you intend to stay in Viareggio you recommend l 'Hotel Plaza e De Russie the oldest of Viareggio.

Useful links

Holidays in Versilia - History, art, culture, hotels, bed and breakfast, museums, exhibitions, festivals, folk festivals etc. The portal for businesses, hotels, bed and breakfast in Lucca and its province.

In most history of the city, itineraries and many curiosities.

Comune di Viareggio

Carnevale di Viareggio


Puccini Festival

Reach Viareggio

  • By Air: The nearest airports are in Viareggio Galileo Galilei of Pisa and the airport of Peretola Florence. From these two cities can reach Viareggio by bus or train.
  • By train: the station of Viareggio is very well served. For information on times and prices visit the Trenitalia
  • By car: Viareggio is accessible by car from Milan, Florence, Pisa and Genoa along the A11 and A12 motorways. Outputs for Viareggio are more than one.

We advise you to consult a map or a street to search for the best path and exit to suit your needs.